5 years marketing experience preferably in events or culture marketing or in the field
Minimum 3 years’ experience of line management with expertise in hiring, training, administration and motivating teams
Proven background in negotiation and management of budgets
Excellent communication and networking skills, who can open doors and excite people for an idea
Strong leadership, planning and project management skills
Strong understanding of youth culture and culture in the region
Ability to multi-task and work in cross-functional teams with different objectives and personalities
Responsibilities:
Responsible for building the local face of the Brand in their field in the most relevant way and in line with the global and national strategies and priorities
Infusing global and national priorities, strategies and the Company philosophy in the field, including universities and sales outlets near unis
Building a top-notch network and sustainable relationships with local key influencers
Defining and executing ideas and programs which build brand image and increase understanding of the product functionality, especially in universities.
Creating and implement marketing initiatives within Student Marketing, Culture and Communications
Creating new and innovative ideas that bring the brand to life, tapping into local networks and scenes
Ensuring digital and social media sit at the heart of every field marketing activity
Sourcing, hiring, training and managing a team of FMSs
Setting regional objectives and clear goals to ensure accountability
Delivering the annual approved business plan for the region
Developing and managing the regional budget
Coordination with agencies and specialized companies
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Field Marketing Manager, Алматы • Abay Ave 151, Almaty 050000, Kazakhstan